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Steered Straight Thrift

A New Pulse News Box; Summer Fair; Establish Your Brand Within the Pulse

Check out the new outdoor Pulse rack at the street corner of North Public Square and Maple Street, just outside of Whiskey Dix. Thanks to Ryan Frizzell and Meagan Armes for this unique creation, and thanks to Whiskey Dix for stewarding this fine piece of art. Looking good!

We have the Bedford County Fair coming up July 15–20. Although there is still no Rutherford County Fair, the good folks at the Bedford County Fair extend the invitation to the people of Murfreesboro to head down to their event for rides, music, tractor pulls, contests, demonstrations, car shows and fun. Check it out!

2024 saw an incredible final round of the NHL playoffs with the Florida Panthers taking the first three games, McDavid and the Oilers storming back to even up the series, and finally the Panthers finishing the job in the seventh game, bringing yet another Stanley Cup to the Sunshine State, but the first ever for the Panthers.

Congrats to the UT Vols, taking the metal-bat baseball championship.

The Summer Olympic Games kick off in France later this July—I love it, watching the world’s best compete in disciplines other than the major American team sports, from trampolining to table tennis to track.

We celebrated Bracken Jr.’s birthday in June, commemorating it properly with hot chicken and Donut Country doughnut holes, and taking in The Garfield Movie, which I do believe marked the first time the Phenomenal 4 have all attended the theater together.

Now, Sarah has her birthday coming up in July. A happy birthday to my dear wife and business partner.

We tried to make the most out of our June, hitting the Friday Night Live kickoff on the Square, playing a little chess, dropping in on the annual Summer Solstice edition of Everybody Drum Some, and otherwise running, lifting, digging, chasing and building a bit when possible in between working on preparing this here edition of the Pulse for you.

The month seemed to fly by.

How about those grocery prices, undocumented immigrants, and wars around the world?

Some say the U.S.A. is so stable and powerful and the founders set up such a brilliant system that, no matter what yahoos are elected to office, they can not mess it up too badly. The Constitutional checks and balances and limitations on any one official’s power will ultimately stabilize and balance and preserve the republic.

Let us hope that philosophy is true . . . .

This digital, instant-gratification world makes it somewhat hard for a local and independent advertising outlet to compete with the advertising results on social media and with Google.

But if you like what the Pulse is all about, and if you believe in shopping local, know that the people of Murfreesboro enjoy the Pulse, believe in the mission, and truly want to position your brand next to our great collection of local material. In light of this, please do consider launching an advertising campaign with us to gain visibility for your organization and to keep the Pulse rolling off the press and free for the community.

It’s more of an “establish your company as a supporter of community life and weave it into the true fabric of the town” type of marketing effort, as opposed to the immediate clicks that digital can generate. But I can assure you, a sizeable audience of Murfreesboro folks pick up the Pulse each edition. Thank you for your interest!

I say it over and over, but truly, thanks for everyone’s involvement in the Pulse. It takes a village. To everyone who writes and sends information on community happenings, all who place advertising with the Pulse, who host a rack or have copies in their place, who share stories and tell others about the Pulse, help deliver, help edit it, help print it, sell advertising, refer others and help us spread the word—we appreciate what you do!

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About the Author

Bracken, a 2003 graduate of MTSU’s journalism program, is the founder and publisher of the Murfreesboro Pulse. He lives in Murfreesboro with his wife, graphic artist and business partner, Sarah, and sons, Bracken Jr. and Beckett. Bracken enjoys playing the piano, sushi, football, chess, Tool, jogging, his backyard, hippie music, ice skating, Chopin, rasslin’, swimming, soup, tennis, sunshine, brunch, revolution and frying things. Connect with him on LinkedIn

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