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Steered Straight Thrift

In Honor of Joanie: Find Much More Than Coffee at Pair of Murfreesboro Shops, Crepes, Burgers, Brunch and Salads

Although certainly steeped in coffeeshop vibes, the Murfreesboro-based Joanie’s brand boasts a broad menu far beyond its popular lattes, bull riders, refreshers and lemonades.

The Joanie’s menu covers everything from breakfast classics to some delicious, fresh salad combinations, breakfast burritos, French toast, beefy burgers and more, many items having a creative twist and name.

Named for owner Jason Day’s mother, Joanie, the establishment serves its entire menu during all business hours out of its two Murfreesboro locations.

With both locations open until 9 p.m. six days a week, many diners are glad to have another area night spot for waffles, French toast—available in such options as Nutella, pumpkin, and cinnamon with cream cheese glaze—breakfast burritos and scrambled egg bowls.

“We need more brunch food open late,” said one Yelper, Daniel, adding that “the crepes were great.”

Joanie’s serves a wide assortment of crepes, both sweet and savory. For a sweet indulgence, the banana walnut crepe comes topped with bananas, walnuts, Nutella and a peanut butter drizzle. Customers can also select a crepe, waffle or pancakes covered in cinnamon roll glaze, topped with powdered sugar and served with a whipped cream garnish.

On the savory side, these crepes—huge, thin, eggy pancakes filled with various ingredients and folded over twice—are a hit, stuffed with options such as spinach, mushrooms, cheese, chicken, bacon or eggs.

“The crepes were delicious and perfectly portioned,” says one customer. “I can’t wait to come back and try more.”

The Daybreak Crepe highlights the classic egg, cheese and bacon or sausage combination, while other options include the chicken, bacon and ranch; the Murfreesboro Mexi Crepe with chorizo and eggs drizzled with sour cream and enchilada sauce; and the Captain Caprese, topped with spinach, diced tomatoes, house made pesto, mozzarella cheese and a house-made honey balsamic drizzle.

Raegan Anick found Joanie’s to be a “wonderful local coffee shop. I had a mimosa and the Funky Monkey crepe today. Both were delicious.”

Many patrons appreciate the nostalgic theme, with 1990s music videos playing on the TV and small signs displaying images of pop culture characters given to customers rather than order numbers.

During the month of November, if Snoopy is drawn as your table marker character at either location when you dine in, any (non-alcoholic) drink on the menu is yours free, as part of the Joanie’s character of the month promotion.

Additionally, many of the names of the signature lattes pay tribute to classic rock artists, such as the Bean Jovi (two shots of espresso with white chocolate, caramel and vanilla flavorings), the Sister Hazelnut (with brown sugar, hazelnut and cinnamon), Oreo Speedwagon (cookies & cream and vanilla) and the Fleetwood Macaroon (white chocolate, hazelnut and coconut).

“Wonderful variety of craft latte brews. Had the Livin’ the Vida Mocha and Java the Nut,” said another pleased customer, Jennifer. “The peach mimosa was also outstanding.”

Some customers say the Cuban coffee, combining brown sugar, espresso and steamed half & half, is one of the best in town.

Further exploring the coffee menu leads to traditional drip coffee (light and dark roast selections), cold brew and cappuccino.

“The Honey Bear coffee was excellent,” a customer, Collette, posted following a visit to Joanie’s, regarding that beverage with brown sugar, honey and cinnamon flavors. “Yes, they have oat milk alternative,” she added.

The broad array of hot and cold beverages also includes mimosas, beer, peach tea and strawberry lemonade.

Not Your Momma’s Grilled Cheese

With the original location nestled in a St. Andrews Drive strip mall and a second location directly on the Murfreesboro Public Square, Joanie’s makes a fine local spot for a cup of coffee, a filling breakfast burrito, a colorful salad or a local meeting spot with an upbeat ambiance.

It offers a great burger, too, and some noteworthy fries, wonderfully crisp and salty on the outside while soft on the inside.

“The fries are perfect,” Jonathan Harmon said, “especially in the magic sauce [a special Joanie’s house creation].”

Sweet potato fries and a delicious loaded baked potato salad are also among the side choices.

The Tombstone

These excellent, meaty burger creations include The Tombstone, a half-pound burger topped with cheddar jack cheese, bacon, fried onions and BBQ sauce; The Joanie, with sautéed mushrooms, bacon and blue cheese crumbles; and The Big Lebowski—“Miss Piggy’s worst nightmare,” with not only half a pound of beef, but also pulled pork, bacon, coleslaw, American cheese and crispy fried onions.

Count of Monte Cristo

The Count of Monte Cristo makes another fine sandwich creation, featuring smoked ham and melted Swiss cheese served between two pieces of French toast, accompanied by both strawberry jelly and syrup.

“I had the Nashville chicken tacos, and the hubby had the Nashville hot chicken sandwich and Cajun fries. Everything was outstanding,” another customer, Debi, posted to Yelp. “Great food, great service, lovely atmosphere and very clean.”

The spinach-based salad selections are popular with those trying to keep things lean. The Happy Harvest Salad mixes sliced apples, dried cranberry, chopped tomatoes, avocado, walnuts and blue cheese crumbles atop a bed of spinach, served alongside a house-made apple cider vinaigrette. Other items in the salad section are the Strawberry Walnut Salad and Buffalo Chicken Salad, and there’s pulled pork, tacos, hot chicken and much more on the expansive menu.

Owner Jason Day frequently engages with customers in person and online, keeping a candid sense of humor when addressing feedback, his dedication to making Joanie’s a positive, quality addition to the town’s restaurant scene apparent. In just a few years, Joanie’s Murfreesboro has become a community fixture, being featured on America’s Best Restaurants and Tennessee Crossroads, earning local awards and ranking highly on online review platforms.

For a local coffeeshop experience, great burger, weekend brunch and a fun and relaxed atmosphere, stop by either of the Joanie’s locations, and soak in the ’80s–’90s vibe while enjoying the flavorful food.

“Their breakfast burritos are huge and the tacos are awesome,” a Joanie’s customer, Andrew, posted. “Love their coffee drink options.”

Joanie’s
13 S. Public Square, 615-900-3282
1733 St. Andrews Dr., 615-900-3627
Mon.–Sat.: 7 a.m.–9 p.m.; Sun.: 8 a.m.–4 p.m.
Signature hot or iced latte: $5.50; Big Dawg Breakfast Burrito: $11; Tombstone; Joanie or Swiss Congeniality burger with fries: $15; Entree size Buffalo Chicken or Strawberry Walnut Salad: $14; Cuban coffee: $5; Count of Monte Cristo: $12
joaniesboro.com

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About the Author

Bracken, a 2003 graduate of MTSU’s journalism program, is the founder and publisher of the Murfreesboro Pulse. He lives in Murfreesboro with his wife, graphic artist and business partner, Sarah, and sons, Bracken Jr. and Beckett. Bracken enjoys playing the piano, sushi, football, chess, Tool, jogging, his backyard, hippie music, ice skating, Chopin, rasslin’, swimming, soup, tennis, sunshine, brunch, revolution and frying things. Connect with him on LinkedIn

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